GLOBAL CHALLENGES, DUTCH SOLUTIONS

At the doorway. Greeted. “Goeieavond. Welcome… // Please take off your jacket and >> store it there. This is to avoid contaminating [the tomato] inside.” Instructed and obliged. Returned. “Welcome! Are you from the horticulture industry?” Question dismissed. Tomatoworld opened behind, occupied by highly saturated colors and screaming slogans. Sans serif typeface. Proclaiming a pride into the future: GLOBAL CHALLENGES, DUTCH SOLUTIONS. Bewildered. (where are the tomatoes?) Perfect pops sat neatly in cartons. ID-ed: provider/ variety name/ type of tomato/ segment/ color/ fruit weight/ rootstock/ HR ToBRFV/ pruning policy/ planttype. [Quick-Response code]. Hygiene is key before access to the greenhouse. But no. Limited access this evening. This a scenography of an optimistic future. Best technologies and engineering wonders dominated the room. Came an anecdote: “We work seven days a week seeing the plants. The workers are the ones who can see if the plants are happy… I remember when I was a grower. The plants. They are so happy on a sunny day…. You must see it. How the leaf is standing up. How the head is. It’s the feeling of the growers tha⸺” Distracted. (what to learn from the past?) Exit. Final look behind. Glowing greenhouse in the dark. Contemporaneous futures.